The best online business to start bringing you customers to your exsiting service business is one that is tailored be how people use the web. People use the Web as a searching tool. They search for credible high-value information or solutions, anything that can fulfill a wish that they hold dearly or solve a troublesome problem that they are experiencing.
Online, you must generate your own traffic to thrive and be profitable. Therefore, your primary task, well before you make your first sale or recommendation to a customer is to provide the information that people are searching for, in a way that Search Engines like.
Therefore the best online business to start is one that uses a theme based content site which is loaded with high value keyword focused pages which rank well with the Search Engines. These optimized pages will pull in more targeted traffic and create e credibility by providing meaningful information that answers the searchers questions leading to your online business to start generating an income.
This proven, results-generating process works. No matter how you plan to create an income. The wonderful thing about looking at an online business to start is that there are endless ways of earning an income once you have mastered the art of bringing people to you. These could be any of the following...
• Affiliate links
• An order page
• Your own online store
• eBay auction
• Google's Adsense program
The bottom line is that visitors who have found great value in your site convert more easily and more frequently into paying customers, which is exactly the result that your online business wants and needs in order to grow.
Great content encourages your visitor to think about you as a "friend/expert" rather than a stranger. And if you create a truly info-rich site, you'll actually become a trusted expert, sharing your wealth of information. You basically create your own brand...
If you are a service business and want your online business to start bringing you customers first of all define what it is that you do.
Write down in point form exactly WHAT, HOW, WHEN, and WHERE you offer your service. Note your range of flexibility
Think about how and where you can adapt your service to particular needs. Describe your strengths (i.e., the reasons why you are better than the competition) and pinpoint your weaknesses (i.e., what you are planning to improve).
Give your outline to a family member or a friend (who knows your business) to see if you have forgotten anything and/or to check that the presentation is as objective as possible.
Develop a profile of your ideal client...
• Baby boomer? Senior citizen? Teens?
• Family? Single? Partners?
• Money concerns? Stressed for time?
• Trend-setter? Conservative? Do-it-yourselfers?
• City-dweller? Rural home-owner? Neighborhood?
• Region? Nation? Continent?
Make your sketch as comprehensive as you can. If your service has more than one kind of client, do a profile for each major type. As well, ask yourself who should not be your prospect -- this technique is helpful to keep you focused on your ideal client.
Develop content to get your online business to start going in the right direction by combing the two thumbnail sketches (you, and your client). This is your service business! Use this detailed snapshot when developing content for your Web site. It will help you keep focused on your target group and their needs which are critical for achieving a high Conversion Rate.
This snapshot will also help you narrow your niche, if needed. Use it to discover more profitable angles to your service. The ideal is to offer a service that is relatively high in demand with few suppliers (i.e., your competition). Try to adapt or change your present service to meet that goal as closely as feasible.
Be passionate about what you do.
Love what you are doing. Your enthusiasm and determination will be reflected in your business at all levels of operation. It won't feel like you are working!
Offer superior quality service to your clients.Provide
outstanding service every time. Wow your customer with your fast
turn-around, or low pricing, or free trial, or unexpected extras, or
generous guarantee, etc.Quality and high satisfaction guarantee repeat
clients. And, in turn, these enthusiastic clients generate word-of-mouth
referrals... the most targeted and least expensive way to develop
leads, produce contracts and increase profits. It is as simple as that.
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